The “Rebirth” of Ciel Creative Space

Industry launch party

The Client

Ciel Creative Space is the  Bay Area’s premiere creative sanctuary with 40,000 square feet of connecting studios and workspace.
We absolutely loved working with their team – Co-Founder, CEO, and power Pinay, Cecilia Apelin, and Marketing maven, Eileen Cullen, from day 1.

Goals & Challenges

  • Ciel’s space is massive! For this industry launch party, we focused on activating ALL of Ciel’s 40,000 sq ft space which includes 10+ open studios + additional hallway/activation spaces to showcase the various event offerings they can host including in-person, virtual, and hybrid events.
  • Security & safety was key. This party ended up happening the WEEK that California announced “reopening” after Covid-19. We created “one way” walking path protocols to avoid people bumping into each other, lots of signage around masking, and comms around staying safe.
ciel rebirth sign from launch party
woman sitting in large chair at ciel rebirth

The Rebirth of Events & Community at Ciel Creative Space

Multiple activations

Programming activations filling 10+ open studios and over 1200 attendees.

live fashion show

Fashion Show, produced by Ciel’s in-house modeling agency, JE Model Management, where models used all of Ciel II as their catwalk.

Floral installation

Large-scale immersive floral installation created by Nurture State Floristry based off the “Rebirth” theme.

Livestreamed event

Podcast style livestream produced by AddVirtual in one of Ciel’s full cyc wall studios featuring interviews with all the featured vendors, which highlighted Ciel’s high speed internet and ability to host hybrid events.

Healing Room

Immersive healing room featuring Oakland-based Blk Girls Green House.

Cocktail stations

Multiple unique bar & cocktail stations powered by Oakland-based bottle company, Alkali Rye.

Vendor Team

Production & Design

Bar PartnersAlkali Rye – Oakland’s Beverage Shop
A/V Production: Creative Transit AgencyLittle GiantOakland Venue Management
Caterers: IVSF CateringSmall Potatoes CatersEpec FoodThird Culture
Livestream Production: AddVirtual
Rentals: Stuart Event RentalsBright RentalsStandard Party Rentals
Le Noir Plant Display: Blk Girl Greenhouse
Plant Vendors: Nurture StateThe Plant Library.                     Security: VCPG
Nametags: Broken Seal Buttons

Programming & performers

Art: HUEMAN Photographers@ashleybatz@lifeindigital, @creatvegallery,  @drewaltizer@_jenrocha_@j_sugy
CBD Vendor: Malaya Botanicals
Deeandroid & ET IV
Healing Room Activation:
Upper Cloud
Hallway Floral Installation: Pot Head Oakland
Sound Baths: 
AstralogikHannah SiddiquiManifest Music Academy
Models/Fashion Show: 
McMullen, JE ModelBrandi Moore Agency
BandJazz Mafia Quartet
Programming Partner: 
Say Ya! Photobooth
Studio X Talent: Madeira & Partners

Show me the photos!

Ready to plan your next event?




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