*Photos by Catelyn Anne 

Who We Are

Make it Mariko (pronounced MAH-ri-ko) is an all woman of color, Bay Area event production & design company creating magical, meaningful moments for the community.

We are experience curators, community organizers, corporate planners, nonprofit advocates, and event enthusiasts.

We strive to curate creative, inclusive, and diverse spaces in the events industry. We commit to challenging the status quo and paving the way for a new generation of event experience curators.

What We Stand For

Our founder Gina’s family has a motto:
“to da dit”
(literally “to the death” said in a Filipino accent)

IN GINA’S WORDS: It started off as a saying the cousins learned from our uncles; our version of “Cheers!” that we’d say before taking shots at family parties. It was a fun phrase to get the party started as we pledged to drink “to the death”. But after my cousin only 3 months younger than me died by suicide in 2011 and then my uncle in 2014 due to leukemia, the meaning changed drastically for our entire family. “To da dit” became something more real — a mantra reminding us to never forget how precious our lives are, to appreciate every single day, and most importantly, to appreciate each other.

Family, community, and love is everything. Life can be cut short at any moment, and you never know when, or how. The moments we create with each other are what matter the most, and are what we’ll remember for the rest of our lives.

That’s why our goal at Make it Mariko is to create magical, meaningful, and unforgettable moments for you, your family, your community, your company, and your loved ones. Moments worth remembering “to da dit” and beyond. 

Read more about 'To da dit' on the blog.
Click here

As Featured In

Our Values

Experience first

People over Pinterest photos.

Hire Local & POC

Support the local ecosystem. Hire people of color as much as possible.

Relationships are everything

Build with every person, no matter their title.

Go above and beyond

Make it magical, and memorable.

Details are Queen.

Triple check everything. Ask questions. Check it again. (Fun fact: Gina was a regional spelling bee champion and is a huge advocate of the Oxford comma.)

Dream big. 

Get creative, have fun, and dream big. If you’re not excited, there’s something wrong. 

Meet The Team

We are an all women of color team committed to curating creative, inclusive, and diverse spaces in the events industry. We’re here to challenge the status quo and pave the way for a new generation of event experience curators. 
As Featured in Forbes! Read the article here.
Gina Mariko Rosales
Founder & Chief experience officer (ceo)

Gina Mariko Rosales is an events enthusiast, #Pinayista, efficiency nerd, dancer, and nonprofit advocate. Prior to founding Make it Mariko, Gina spent 10 years doing corporate & nonprofit event planning, administration, and operations. She was the first Administrative Business Partner for the Google Self-Driving Car Team, and the first Head of Marketing Events at X, the moonshot factory (formerly Google X) where she planned large scale tech event activations, press, and public policy events. Gina was former Executive Director of the award-winning, nonprofit performing arts organization, Funkanometry SF and did youth outreach work with SF & Oakland schools. She is the Co-Founder of the UNDISCOVERED SF Creative Night Market in SOMA Pilipinas, as well as the Founder of Pinayista – a nonprofit community of Filipino women dedicated to building sisterhood in the hustle. Gina’s personal mission is to create magical, meaningful moments that help remind us of the beauty and interconnectedness of life.

  • I was born and raised in the Bay Area, and my language reflects it (#HELLA). I take great pride in my city, San Francisco. Don’t call it San Fran, or we can’t work together.
  • I love karaoke. Our team frequents it often, and you are welcome to join!
  • A beautiful glass of Pinot Noir or Beaujolais is the way to my heart. I’m currently studying at the San Francisco Wine School.
  • My last meal would be chicken adobo over rice (saucy, not dry).
  • I love sarcasm and a good pun. 
  • My favorite color is purple. Can you tell?!? 🙂
  • I’m a Capricorn. Enough said.
Event director

As the daughter of 2 immigrant parents who arrived to the states in the 70s to trade in their life’s dream for the American Dream, Erica was taught from a very young age the importance of hard work, independence and determination. Erica started her career in 2012 joining JP Morgan managing their conference center in Downtown San Francisco. Shortly after she jumped to Microsoft as a Corporate Event Manager producing multi-day hackathons and events for Xbox, Skype, and Nokia.

In 2015, Erica entered the exciting world of Trade Shows as a National Sales Manager working on major shows like Fanime, Bay Area Travel, Augmented World Expo, Super Bowl 50, and Game Developers Conference. She later joined the Early Stage Banking team at Silicon Valley Bank in 2017 building events focused on Startup acquisition and seed funding mentorship in the US, India, and Brazil. Then joined Off The Grid building and mentoring a small but mighty team of producers focused on experiential design resulting in over $9 million revenue her first year on the team. 

  • Coming soon…

Hear the origin story of Make it Mariko

Want to learn more? Check out our Event Services.
Click here
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